Services. Underpinned with Neuroscience & Behavioural Science
Active Marketing Consultancy
The authenticity demand!
In this 𝔸.𝕀. world, clients are far more wary & are seeking out authenticity
This is not passive learning, it is action, where we make changes as inspiration takes you on the day, to any platform you use.
Feel free to invite a co-worker to carry out amends as we talk.
🔻 Marketing disciplines used:
☑️ Buyer Psychology for content creation
☑️ Critical Thinking to cut through the noise
☑️ Communication Discipline for meetings
🔻 Where it can be applied:
☑️ Digital Content: people are craving authenticity, let’s create that!
☑️ Your Search Engine Listings: do they encourage viewers to click through?
☑️ Personal Interactions: Use neuroscience on yourself to gain influence in the room!
🔻 Options available:
🕝 Hourly: £180* – online or in-person
🕐 1/2 day (4 hours): £595* – online or in-person
🕘 1/2 day (8 hours): £995* – online or in-person
Time can be extended on the day if available
*price may vary on complexity or attendee numbers. ex vat
🔻 Express your interest:
Active Management Consultancy
Don't Edge Growth Out
Competently assess & handle high emotion events without giving all of yourself
When we become aware of our own bias, ego, trigger points and preconceptions we begin to see where we muddy the waters during our internal conversations and during our interactions with others.
Understanding how our brain and body naturally react to various situations enables us to appreciate another’s actions from their perspective without becoming overwhelmed or pulled into their chaos.
We can also begin to take in the world as it’s being presented to us, unfiltered by our preconceptions, we can take a mental step back and observe and participate without acting out in a way that does not serve us, because beating others intellectually or otherwise is never a maintainable solution.
🔻 Behavioural disciplines used:
☑️ Buyer Psychology to quality control the promotion efforts of your marketing & sales team
☑️ Critical Thinking to ensure that any perceived problems are accurate, before seeking a solution
☑️ Communication Discipline to manage our internal thought patterns & preconceptions
🔻 Options available:
🕝 Hourly: £180* – online or in-person
🕐 1/2 day (4 hours): £595* – online or in-person
🕘 1/2 day (8 hours): £995* – online or in-person
Time can be extended on the day if available
*price may vary on complexity or attendee numbers. ex vat
🔻 Express your interest:
360 Consultancy
Learn fast, Earn faster
3 hour Behavioural Crash Course
This is not passive learning, it is action, where we make changes as inspiration takes you on the day, to any platform you use.
Feel free to invite a co-worker to carry out amends as we talk.
🔻 In 3 hours we cover:
☑️ Buyer Psychology for content creation
☑️ Critical Thinking to cut through the noise
☑️ Communication Discipline for meetings
🔻 Where it can be applied
☑️ Digital Content: people are craving authenticity, let’s create that!
☑️ Your Search Engine Listings: do they encourage viewers to click through?
☑️ Personal Interactions: Remove self sabotage and gain influence in the room!
The above are broad examples, applications will be tailored to you.
🔻 Express your interest
Team Workshops
Learn together & Grow
Align your whole team to outperform the competition
We either win as a team or we fail as individuals. In-house staff, out-sourced staff & company representatives all must be clear & focussed on what they say & why they are saying it.
🔻 Who is it for?
Business owners and managers who have a marketing team in-house or a mix of in-house and 3rd party marketing assistance, but either uncertainty or results are indicating a lack of cohesive focus.
☑️ Upgrade your team’s existing skills with a practical, Neuroscience Marketing & Behavioural Science led workshop that hones their focus on to what your audience needs and how they make decisions.
☑️ Go beyond quick fixes and passing trends and take advantage of the the words, language and psychological insights that will draw your audience to you and put a stop to all your marketing efforts draining money, time and effort.
𝐍.𝐁.
No-one likes to be told they are wrong, especially in front of their boss. This is why the workshops are focussed on adding the science insights and never devaluing their efforts to date.
🔻 Options available:
🕝 Power Hour: £245* – online or in-person
🕐 1/2 day (4 hours): £795* – at client premises
🕘 1/2 day (8 hours): £1495* – at client premises
Time can be extended on the day if available
*price may vary on complexity or attendee numbers. ex vat
🔻 Express your interest
Contentment
This is not ChatGPT
Words have the Power to Build and the Power to Destroy
Authenticity keeps you safe in this world of A.I. The benefit of quick content generated by A.I. runs the risk of most companies sounding very similar. Plus people are suspicious of ‘fake content’ and seek authenticity in what’s written.
🔻 Weary website owners
Many business owners find themselves in a never-ending cycle of rebuilding their website every 2-3 years because it’s ‘not working’ or feels ‘dated’, however bear in mind that; design is subjective, Content is the connection that is often overlooked
Unless there is functionality missing, it is not the website ‘build’ that is failing, it is the content, yet most attention and money is spent on a different ‘look and feel’ and little time is spent on what the website is actually saying.
If your website is clean, logical and useable, amend the content to create the authenticity your potential customer is looking for.
🔻 Each page includes:
☑️ Content can be either edited or created from new
☑️ Existing photos & graphics enhanced – alternate visuals can also be offered* Limits apply
☑️ Each page adjusted or set up for Search Engines & their Listing effectiveness
☑️ All content underpinned by science not luck
🔻 Suspicious SEO purchasers
Why should your listing amongst your competitors be the one that prospects click on? If your headlines and description on your listings are not attracting attention, then they won’t. Let’s fix that with some Buyer Psychology.
🔻 The written word
Content written to promote services, products or to showcase your knowledge via blogs and articles all benefit from the adoption of Buyer Psychology before being released onto the wild. If you wish to not look like ChatGPT threw up everywhere get in touch.
🔻 Register your interest
Most marketing does not have a function problem; it has a connection problem.
Websites, Social Media, SEO etc, function the same for everyone, the difference in success, is content that connects and content that does not.
Too many businesses are stuck in a cycle of constant rebuilding – especially their website – however, there is often no need to waste money and time starting from scratch. A content focussed approach as opposed to rebuilding a new layout or design, will result in an increase in buyer interest.
If design is subjective which everyone knows to be true, then constantly re-designing layouts is not only pointless, it is a waste of money, time and effort.
Personal interactions also suffer, if there is no Communication Discipline and Behavioural Awareness. Networking and closing opportunities become far more difficult and a motivated buyer, ready to make the purchase at the agreed price may still say no, purely because there is a disconnect with the person in front of them.
If you want the edge or at the very least wish to stop interested parties walking away from you, then perhaps it is time to consider the application of Neuroscience Marketing. Reach out for a quick call on how this can benefit the unique challenges of your company.
Future Proof your Success. Step into the world of Neuroscience Marketing
Getting started is Easy and Free!
Free Consultation
Marketing doesn’t fail because of effort, it fails because of guesswork.
“The leading companies and successful individuals all utilise Behavioural Science, Critical Thinking, Buyer Psychology and Communication Discipline to maximise their effectiveness and their ROI and so can you!
It is also worth noting that most marketing does not have a function problem, it has a connection problem. Websites, Social Media, SEO etc, function the same for everyone, if you have these in place the hard work is done.
Now it’s time to evaluate your content from the perspective of those who come across it and not from your own beliefs, because the success difference is content that connects and content that does not.“
Jonathan Smith – owner
